Seller Doer Training with Small Giants (Denver)
February 27 @ 8:00 am - 10:00 am
This popular session will be presented by 20-year business development veteran, Danielle Feroleto who worked with a general contractor, taking the company from $40 million to $200 million in eight years by collaborating with the project management team to create a seller-doer model leveraging the technical skills and trusted relationships they have built. In this session, the following will be covered:
Through this session, Danielle Feroleto will speak on four critical levels of business development and how technical staff can specifically participate.
This session will be interactive with the audience in 3 activities:
1. The audience will be split by title and we will facilitate a discussion of practical activities each group can take away and implement to accomplish a “sell-doer” business development culture and program.
2. Zipper Model: we will do a case study of “zippering” a client company relationship to discuss in real-time the potential gaps in what an audience member might feel is a strong client and how to improve on that effort.
3. 4 Levels of BD: Specifically discuss, through audience participation what this means to business development activities, including who’s responsible, the activities required and the time allocation needed.