Choice Market Debuts at Greystar’s Parq on Speer

Choic Market. Photo: Choice Market / F4D Studio.

Denver-based grocer, Choice Market has officially opened within Greystar’s Parq on Speer, Denver’s luxurious new 16-story mixed use community. The new 5,000-square-foot market, located at 939 Bannock St., features the brand’s proprietary Choice: NOW shopping experience. This omni-channel experience allows guests to step into the future via a fully autonomous grocery shopping journey. Guests scan The Choice app upon entry, pick up their groceries and freshly prepared meals and then leave without using a traditional checkout with a receipt sent directly to their mobile device.

“The addition of Choice Market Bannock is another way that Parq on Speer is able to make our residents’ lives easier and more convenient,” said Bo Chapman, managing director of development for Greystar. “Everyday groceries, prepared foods, coffee and more are all just a short elevator ride away – giving much-deserved time back to our residents so they can focus on the things they enjoy rather than their to-do lists.”

Designed specifically to meet the needs of the Golden Triangle neighborhood, Choice Market Bannock features an extensive selection of groceries, including expanded seasonal produce, dairy and protein departments as well as an extensive selection of prepared foods like pasta salads, chicken dinners and family meals. Offering local, high-quality fresh foods and groceries, shoppers will also find products from more than 60 Colorado suppliers.

With a full-service, scratch kitchen, Choice’s classically trained chefs develop seasonal menus and elevated food on the go. Choice sources fresh, environmentally friendly ingredients and products, like organic produce, hydroponic greens and anti-biotic and nitrate-free proteins, from local farmers.

Located at the corner of Speer Blvd. and Bannock St., Parq on Speer is situated on two acres in Denver’s creative, cultural and civic hub and is owned and operated by Greystar, a global leader in the investment, development and management of rental housing properties. Residences encompass studio, one-, two- and three-bedroom floor plans – townhomes and penthouse suites – with square footage spanning 545 to 3,517 square feet. 

“Choice Market Bannock is a perfect fit for the state-of-the-art Parq on Speer community, which became one of the first Greystar projects to integrate SMART home technologies such as Lutron Bluetooth lighting, motor-operated blinds, Nest Thermostats and Wi-Fi enabled apartment home entry in all residences, townhomes and penthouses,” said Mai Olaussen, director of development for Greystar. “Parq on Speer features more than 12,000 square feet of ground floor retail space, and we anticipate housing many more cutting-edge retail concepts in the near future.” 

An array of high-end amenities elevates Parq on Speer’s standard of living, including a sky lounge with a private dining area, outdoor terrace, microbrew taps and catering kitchen; a dog park with two dog runs; a dog grooming spa; state-of-the-art fitness center with yoga studio and spin room with Peloton bikes; a reservable guest suite for visiting family and friends; and valet parking. The lobby offers 24/7 concierge services, business conference rooms with teleconferencing, a sports lounge with flat screens, coffee bar and more.

The building is also anchored by a spacious, hotel-inspired sixth floor outdoor pool terrace and spa, offering 14,275 square feet for entertaining with an open-air firepit, covered outdoor kitchen and cabanas, and sweeping views of downtown and the Rocky Mountains. 


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