A 15,700-square-foot building in RiNo will become the new home to a racing and lifestyle experience. Following the purchase of 2734 Walnut Street in June 2024 with Trinity Investors, Magnetic Capital announced it has fully leased the building to F1® Arcade, the world’s first Formula 1 experiential hospitality brand.
Along with F1 Arcade, Magnetic Capital is transforming the building into a venue featuring 69 full-motion simulators, an outdoor terrace, and an island bar. Guests will be welcomed to experience the best-in-class social racing experience and incredible hospitality, blending the Formula 1® lifestyle with a high-energy race atmosphere. The venue will also feature a private room, with a capacity of 100, 12 additional simulators, and patio access.
“RiNo continues to be one of the most dynamic neighborhoods of Denver and has proven itself as a mecca for retail, hospitality and entertainment, said Dan Huml of Magnetic Capital. “The property features dynamic spaces with exposed ceilings and a beautiful barrel truss roof. The outdoor area is perfect for accommodating a spacious patio. Given the popularity of Formula 1® in the US, F1® Arcade will be an exciting addition to the RiNo Arts District that will blend well with the fabric of the neighborhood.”
As a complement to the thrilling racing experience, F1® Arcade offers an elevated, globally inspired food and beverage menu, that will also highlight locally influenced dishes and more. Alongside its culinary offerings, F1 Arcade will serve an array of handcrafted signature cocktails and non-alcoholic “designated driver” drinks.
“Experiential retail is a popular trend for people who want more activities than just dinner and drinks out with friends,” added Huml. “They want a place where they can have various options to hang out, have fun, and spend more time at a single location. We’re excited to be partnering with Trinity Investors on this concept.”
F1® Arcade launched its first venue in London in December 2022, followed by its first U.S. location in Boston Seaport in April 2024 and second in Washington D.C. in October 2024.
“Formula 1® continues to grow rapidly in the U.S. where we’ve increased from one to three races in just four years and welcomed millions of new fans,” Emily Prazer, chief commercial officer at Formula 1®, shared in a statement. That growth is reflected in the rapid expansion of F1 Arcade around the U.S. as Denver is set to become the third venue to open in quick succession. F1® Arcades are a fantastic place to enjoy a genuine Formula 1 experience, from the sim racing through to the dining and their unrivaled watch parties are unrivaled too.”
Magnetic Capital is also active in other parts of the Denver metro area. The company is currently under construction on a 100,000-square-foot mixed-use development at 2nd & Adams in Cherry Creek North, featuring 80,000 square feet of office space and 20,000 square feet of retail.
