Sierra, the multichannel off-price retailer of active and outside brands, is opening its first Lakewood location at Belleview Shores, located at 5822 S. Wadsworth Blvd, on Saturday, November 12. The store will join five Sierra locations within the Denver and surrounding area.
As part of the T.J.Maxx, Marshalls, HomeGoods family, Sierra is a go-to retailer when it comes to finding epic savings on top brands for the entire family. With its wide array of apparel, footwear and gear at up to 60 percent less than department and specialty store prices, it is a one-stop-shop for the entire family, including everyday essentials, home decor, camping gear and more.
“Colorado is quite familiar with the Sierra experience, so we are thrilled to be opening our newest store location in the Lakewood community.” said Gennifer Hobbs, vice president and Sierra marketing director. “Whether shoppers are hitting the slopes outside of the city, enjoying walks in one of the many beautiful parks, or taking the family out on a fishing trip, Lakewood makes
enjoying the outdoors very easy. At Sierra, our goal is to provide the community with all the apparel, footwear and gear you need to enjoy it.”
The Sierra team will open its doors to the local community with a grand opening celebration on Saturday, including DJ entertainment, games & giveaways for shoppers, and more. The community can shop all of Sierra’s essentials in apparel, footwear, gear, and home décor as well as feature seasonal offerings such as winter jackets & accessories, skiing and snowboarding apparel, and the best holiday gifts for friends & family.
In celebration of its arrival in the Lakewood community, Sierra has made a $10,000 donation to Big City Mountaineers. This non-profit organization is committed to providing access to the outdoors for youth from communities that have historically lacked equitable access to nature.