SideCar Public Relations (“SideCar PR”), a full-service communications firm specializing in commercial real estate, development, and placemaking, has secured a 3,425-square-foot lease at 1900 N Grant St., relocating from its former office space in RiNo.
Tributary Real Estate, a leading commercial real estate brokerage firm based in Colorado, facilitated the office expansion.
Since 2011, SideCar PR has been at the forefront of strategic communications for some of the region’s most transformative developments, serving clients across the commercial real estate spectrum, including public, private, and nonprofit organizations. The expanded office space provides the capacity to accommodate SideCar PR’s growing team and better serve its diverse portfolio of clients.
In October 2024, Tributary worked with SideCar PR to secure a 3,425-square-foot lease at 1900 N Grant St., relocating the firm from its former office space in RiNo. Having recently undergone exterior upgrades, lobby updates, and improvements to tenant suites, 1900 N Grant offered SideCar PR a modern, collaborative workspace tailored to its growing team. Once in the space, the company quickly outgrew its initial lease and, working with Tributary, identified an opportunity to expand into an additional 1,924 square feet in an adjoining suite.
“As a firm that lives and breathes the built environment, we had a lot of opinions about where we wanted to be and the environment we wanted for our team. Over the last 14 years, SideCar PR has called many different Denver submarkets home, each neighborhood and area comes with its own distinct appeal,” said Sarah Cullen, founder and president of SideCar PR. “Our move to Uptown was a reflection of our confidence in the neighborhood’s strength and potential, as well as our vision for SideCar PR’s growth. The fact that we were able to quickly expand into additional space with Tributary’s help is a good indication for us that we made the right choice.”
While asking rents in downtown Denver remained relatively even in the third quarter of 2024, the Uptown market saw the largest rental rate decrease – 1.6% quarter-over-quarter – according to CBRE. These cooling rates in the Uptown market position tenants seeking space in the area to maximize value per square foot and get more for their money.
“The leasing activity in Uptown is a prime example of Denver’s evolving commercial real estate landscape,” said Andy Cullen, partner and managing broker at Tributary. “This expansion not only highlights SideCar PR’s confidence in the neighborhood but also underscores the market conditions that make Uptown an increasingly attractive destination for businesses. We are committed to leveraging our market knowledge to support our clients success and find the right solution for their unique situation.”
Andy Cullen, alongside Tributary Vice President Jona Behm, represented SideCar PR, while Newmark’s Grace Lessard represented the building owner, funds managed by Oaktree Capital Management, L.P., in the lease negotiations. Prime West provides property management services at the building.
